Digital marketing is going to change in 2019. As was in the last few years, and that is no longer. So what do You Think About Digital Marketing in 2019?
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Digital Marketing in 2019
I’m going to share with you how digital marketing is changing in 2019 and what you need to do to grow and succeed.
The first thing you need to know that digital marketing is moving to the omnichannel approach(Multi-channel sales approach that provides the customer with integrated customer experience. The customer can be shopping online from a desktop or mobile device).
You are able to build your business with just one account. For example, Facebook grew by just telling everyone, such as invite your friends.
They would take your address book, and invite all your friends automatically, even without your permission.
Digital marketing has moved to the omnichannel approach which now you have to use technic like growth hacking, pay per click, SEO, content marketing, social media marketing, banner ads and this list is never-ending.
Input Search is moving to Voice Search
Most of you will not agree that the input search is moving to voice search.
By 2020 Comscore estimates that half the searches on Google will be through voice search. Right now, three out of every 10 adults are using voice search. So now you are thinking about why adults, Yes, that means kids aren’t using it as much, but still, by 2020 they’re saying half of all searches, not just from adults, but half of all searches will be the voice search.
If you have ever used voice search, so please leave a comment below with yes. and If you haven’t, leave the comment with no.
I am just curious to see how many of you guys have tried out voice search.
For Bloggers and Website Owners
So if you want to do well in 2019 and in the next coming years, you need to add voice search on the website and choose keywords as voice keywords.
Two factors required for better results:
- Make sure your site is SSL certified with HTTPS, because of most of the sites throughout the top are HTTPS these days.
- Your site needs to load fast. If it doesn’t load fast, so voice search feature will not work properly on your website and the users can go back from your website.
When people are typing questions, they’re typing in short-term phrases so your questions(title) need to be a short and long tail keyword.
Advertising is getting more and more expensive over time. The only way whereby you’re gonna be able to compete and stay ahead is through conversion optimization.
All these things will help you get more revenue from the users and visitors that you do have. If you don’t do this, you’re will out from the ground by the competitors, because they’re gonna spend more money than you.
Marketing Funnels are gonna be more popular than ever in 2019. Before some time, people used to just optimize their campaigns and thinking of how many sales am I getting.
Whether you have a physical product, digital product or you’re doing lead generation, you need to track everything of visitors all the way to a conversion point.
Anytime you do a search, most of the articles that are at the top are content marketing.
We can see blogging is so popular and so played out that everyone is repeating the same information over and over again.
Unless you’re creating amazing new information that people haven’t heard before, you’re not gonna do well.
Content marketing is not an easy job to get links or social shares. Unless you’re not creating amazing content that’s people haven’t seen before.